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Matt Crump x Pernod Ricard

Matt 's ongoing partnership with Malibu UK Continues with new Summer themed content.

Matt Crump’s ongoing partnership with Malibu UK Continues with new Summer themed content.

Matt worked with Malibu UK to create a year’s worth of content for their Instagram feed.

The long term collaboration made it simple create reactive content and brief work in seasonally, whilst maintaining a uniformed look and feel to the feed.

As well as the content for Malibu UK’s feed, Matt worked with Pernod Ricard to produce their first ever paid Instagram ad carousel campaign.

This was targeted at Malibu’s target audience, and here’s how it did.

1.77 M

PEOPLE REACHED1,772,790

2.76 M

TOTAL IMPRESSIONS2,762,994

1.56

AVERAGE FREQUENCY1.56

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